A Case Study: Free Golf Lessons in Orlando
We’re working with a couple different golf courses right now to deploy a test run of free golf lessons as a marketing instrument. The program is part of KPI Golf Management’s push to get golf courses reconsidering the relationship golf instructors have at their facilities.
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I’ll be dedicating 4 – 6 weeks of my time for these free sessions. I’m marketing and taking registrations all on my own. Any business that comes of it is going to the golf facility instructors and to the club. I have no interest in benefitting personally other than to document the experience and the results that come of it.
Originally posted on About-Golf.org
Principal at KPI Golf Management
Casey is our marketing and business development guru. He's a published golf author and comes from a golf operations and marketing background. He owns a web development agency called Web Design Phoenix - pioneering programs like PGAGolfDay.com that has raised over $3 Million for PGA Sections and golf orgs nationwide. Fun Facts: Casey's Youtube channel has over 2 million minutes watched, he's also played on the PGA Tour, including the 2004 US Open at Shinnecock Hills.
Latest posts by Casey Bourque (see all)
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